Your privacy is important to us. It is our policy at Tilting the Lens to respect your privacy and comply with any applicable law and regulation regarding any personal information we may collect about you.

Personal information is any information about you which can be used to identify you. This includes information about you as a person (such as name, address, and date of birth), your devices, payment details, and even information about how you use a website or online service.

Information We Collect

We collect personal information that you voluntarily and knowingly provide to us when participating in any of our research.

Personal Information

We may ask for personal information which may include one or more of the following:

  • Age
  • Gender
  • Location
  • Email
  • Health/medical information (including disability status/access requirements)
  • Audio recording and transcription of any virtual research sessions / meetings
  • Your banking and other relevant financial details we need for payment of the participant fee

Purpose and Use of Information

To provide insights and experience-based feedback that will support us in our research.

Security of Your Personal Information

We have implemented appropriate and reasonable technical and organisational security measures designed to protect the security of any personal information we process. Personal Data is adequately protected in accordance with Chapter V of Regulation 2016/679 ( General Data Protection Regulation).

Although we will do our best to protect the personal information you provide to us, we advise that no method of electronic transmission or storage is 100% secure, and no one can guarantee absolute data security. We will comply with laws applicable to us in respect of any data breach.

How Long We Keep Your Personal Information

We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy policy.

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

Disclosure of Personal Information to Third Parties

We may disclose personal information to:

  • Third party service providers for the purpose of enabling them to provide their services, for example, IT service providers, data storage, payment processing or analytics platforms
  • Our employees, contractors, and/or related entities
  • Courts, tribunals, regulatory authorities, and law enforcement officers, as required by law, in connection with any actual or prospective legal proceedings, or in order to establish, exercise, or defend our legal rights

We will not share personal information with any other organisation without obtaining permission to do so. When we do so, these companies are required to act in accordance with the instructions we give them, and they must meet the requirements of Data Privacy Law to keep the information secure. Any data that we do share will be anonymised and aggregated.

Your Rights and Controlling Your Personal Information

You always retain the right to withhold personal information from us. We will not discriminate against you for exercising any of your rights over your personal information. If you do provide us with personal information you understand that we will collect, hold, use and disclose it in accordance with this privacy policy. You retain the right to request details of any personal information we hold about you.

If we receive personal information about you from a third party, we will protect it as set out in this privacy policy. If you are a third party providing personal information about somebody else, you represent and warrant that you have such person’s consent to provide the personal information to us.

If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant, or misleading, please contact us. We will take reasonable steps to correct any information found to be inaccurate, incomplete, misleading, or out of date.

If you believe that we have breached a relevant data protection law and wish to make a complaint, please contact us using the details below and provide us with full details of the alleged breach. We will promptly investigate your complaint and respond to you, in writing, setting out the outcome of our investigation and the steps we will take to deal with your complaint. You also have the right to contact a regulatory body or data protection authority in relation to your complaint.

Changes to This Policy

At our discretion, we may change our privacy policy to reflect updates to our business processes, current acceptable practices, or legislative or regulatory changes. If we decide to change this privacy policy, we inform you of the changes.

If required by law, we will get your permission or give you the opportunity to opt in to or opt out of, as applicable, any new uses of your personal information.