Tilting the Lens is a consultancy that asks, "is this accessible?"
What We Do
Accessibility Matters
15% of the global population, 1 billion people, live with some form of disability.
Source: United Nations
$10 billion in design spending is set to shift to companies that prioritize accessibility.
Source: Forbes
Trusted By
Educate
Advocate
Design
Our Approach
People
We build confidence in employing Disabled people and advise on the required changes within the recruitment journey, ultimately embedding systemic change within workflows and creating an internal culture that sets Disabled talent up for success in your organization.
Place
We re-evaluate and re-envision places and spaces through a lens of creativity and innovation – both from an internal (employee-facing) as well as an external (customer-facing) perspective to create more accessible environments across headquarter, retail, production sites and more.
Product
Whether your product is physical or digital, we apply the principles of universal design and create with Disabled people, not for Disabled people, to merge form, function and beauty.
Promotion
Better practises for accessible marketing and content, to ensure your campaigns, movies and messages are reached, accessed, and understood by everyone while increasing the representation of Disabled talent in front of, and behind the camera, as well as in writing rooms and beyond.
In The Press
Testimonials
Sinéad and her team at Tilting the Lens set themselves apart through their authoritative expertise and a genuine passion that inspires those they work with to bring about concrete change for a future that is accessible to all.
— Robert Triefus, EVP Brand and Customer Engagement at Gucci
Tilting the Lens has played a fundamental role in supporting ITV as we seek to deliver on our ambition to ensure that accessibility and Disability equity is built into everything we do.
— Ade Rawcliffe, Group Director of Diversity and Inclusion at ITV
Tilting the Lens has equipped us with foundational principles to develop a robust and exciting accessibility programme.
— Aline Santos, Chief Equity, Diversity & Inclusion Officer at Unilever
Our partnership with Tilting the Lens led to a new standard of accessibility and inclusion for our events.
— Seán Doyle, Director of Experiential Marketing at Pinterest
Sinéad and her team are some of the most strategic thinkers out there for supporting companies and brands in making much overdue change.
— Rebecca Cokley, Programme Officer (US Disability Rights) at Ford Foundation
With considerable experience and passion, Tilting the Lens brought accessibility to the forefront for our employees and customers.
— Stephanie Phair, Chief Customer Officer at Farfetch
The educational workshops provided by Sinéad and her team were hugely well-received across the group. I am delighted that we have partnered with Tilting the Lens and look forward to developing our relationship further.
Sara Geater, COO at All3Media
Tilting the Lens helped our company to think differently, to create more consideration for our team and customer needs, and ultimately to be better allies to one another.
Ari Bloom, CEO at A-Frame Brands
Our Community
Social Media
Follow Tilting the Lens on our social media channels.
![We are proud to have been awarded two Web Excellence Awards in the categories of #accessibility and #consulting! The Tilting the Lens website was launched rather quietly last year, so this recognition came as a complete surprise. We are particularly grateful to our partners at @unitymakesus, a disability-led, #BCorp #WebDesign and development agency who supported us along the way of creating our digital home.In our work, #DigitalAccessibility often plays a key role. After all, we live in a world that is shaped by technology, including websites, social media and apps. Technology has also greatly contributed to the progress in accessibility, with the invention of tools such as the screen reader or service apps such as @aira.io. However, not all systems and platforms are equally accessible, and common features such as color contrast or #Captcha can, for example, render a web page inaccessible. As with much of the work in the space of accessibility, best practices are also constantly evolving. While a website may have initially been created to be accessible, changes or lack of consistency - for example in the use of #AltText - can render it inaccessible over time.The innovation opportunities now lie in areas such as the #metaverse. But has anyone considered the accessibility of it? We have a chance to build from scratch and reimagine accessibility through a lens of #creativity rather than just compliance.With that in mind, at Tilting the Lens, we have developed blueprints and frameworks to support clients when it comes to digital accessibility. That includes auditing #websites and advising on best practices for digital products such as apps, as well as the use of #SocialMedia. As usual, we embed #UniversalDesign principles into all we do.[Image description: In front of a grey backdrop, a silver #laptop is sitting on a white table. The laptop display shows the Tilting the Lens website with black and green text on a cream background. On the right side of the laptop display, a black/white badge reads: Web Excellence Award.] #AccessibleWebDesign](https://tiltingthelens.com/wp-content/plugins/instagram-feed/img/placeholder.png)
Newsletter
Sign up and stay informed with our newsletter.
* Required field
Sign Up
"*" indicates required fields